Businesses are willing to spend money to achieve high search engine rankings. Local SEO is a popular service, alongside website building and PPC management. Some Local SEO Resellers make unrealistic claims about their services, it’s important to be aware of the different options and understand their true capabilities

Local SEO Resellers Explained

A reseller of local SEO is a person or company that provides customized search engine optimization services to small and medium-sized businesses. These services can include a variety of products, such as rebranded applications, as well as outsourced tasks, like link building and content creation, all under the reseller’s brand. This is an advantage as it allows for providing SEO services without needing to have in-depth knowledge or an internal team. Additionally, it can bring benefits such as higher profits and more robust client relations.

10 Most Important Services Provided By Local SEO Resellers

1. Website development and redesign – Creating a new website or refreshing an existing one to improve its search engines ranking factors such as speed, mobile-friendliness, and security.
2. Hosting – Providing premium hosting solutions to improve a website’s speed and stability.
3. Keyword research and tracking – Identifying and tracking relevant keywords to improve a website’s search engine ranking.
4. Content creation – Producing high-quality and engaging content that is free from errors to improve a website’s search engine ranking.
5. Backlink building – Generating backlinks from trusted sources to drive traffic and improve a website’s search engine ranking.
6. Social media management – Utilizing social media platforms to increase a website’s search engine ranking and drive traffic.
7. Google My Business optimization – Optimizing a business’s Google My Business profile to improve its visibility and drive traffic from listings.
8. Listings management – Consistently and accurately updating a business’s name, address, and phone number across multiple directories and listings sites to improve its visibility.
9. Technical SEO set-up – Installing and configuring SEO plugins, analytics tools, and other technical elements to improve a website’s search engine ranking.
10. Technical SEO consulting – Offering consulting services on site architecture, internal linking, redirects, and other technical elements to improve a website’s search engine ranking.

Evaluating Local SEO Audit

A thorough local SEO audit should evaluate a website’s performance by analyzing key metrics such as the website’s ranking compared to competitors, the number of keywords that are ranked in the top 10, the estimated monthly value of search traffic, the consistency and accuracy of online business listings, and website health factors such as page loading speed and mobile compatibility. Additionally, the audit should review the business’s online reputation by comparing its review scores to those of competitors on popular platforms. By providing prospects with this type of audit, you can demonstrate your expertise in local SEO and tailor your sales pitch to address specific opportunities and challenges.

Local SEO Resellers Product Prices

The cost of local SEO resellers, such as content creation, link building, website design, and listings management, can vary. A reputable provider can offer detailed pricing information and suggested retail prices to help resellers understand the potential margins. However, resellers have the flexibility to adjust pricing based on their target market and sales strategies. It’s important to consider the budget of small and medium businesses when setting prices to avoid pricing too high.

5 Best Local SEO Resellers Services

1. Vendasta – A leading provider of white-label products and services for digital agencies and media companies. Offers a wide range of local SEO resellers solutions including web development, link building, content creation, and listings management. They also provide DIY SEO products and marketing automation solutions to help you go to market.
2. DashClicks – Another popular provider that offers a platform of white-label apps and fulfillment services. They have competitive pricing and positive reviews, but customer service may not be as strong as others and fulfillment pricing may be higher.
3. AgencyPlatform – Offers a range of white-label SEO apps and services and other white-label solutions. Although not as well-known as Vendasta and DashClicks, it’s worth considering its range of options.
4. SEOReseller – A provider offering more than just SEO solutions, specifically focusing on local SEO. They claim to have a proprietary algorithm for ranking local search results—a well-regarded provider in the industry.
5. White Shark Media – A provider of White-Label SEO services for agencies serving local businesses. They focus on on-site audits, link building, content, and SEO strategy but do not offer white-label apps or DIY products. This may not be as favorable as other providers that offer both products and services.